We’re probably only a month away from the announcement of the iPhone 16, but rumors suggest that this year’s models won’t bring significant upgrades when compared to the iPhone 15 lineup. iPhone sales have been slowing down in recent years, but analyst Jeff Pu has good expectations when it comes to iPhone 17 sales next year.
iPhone 16 may not be that appealing
In a note to investors seen by 9to5Mac, Pu reiterates what to expect for both the iPhone 16 and iPhone 17 models. The analyst once again says that this year’s iPhones will have “limited spec upgrades,” as rumors suggest that the main differences will be the slightly larger displays on the 16 Pro and 16 Pro Max models.
These are the main rumors about the new iPhone 16 and iPhone 16 Pro:
New rear camera layout on iPhone 16 and 16 Plus to shoot Spatial Videos for Apple Vision Pro;
Action Button coming to iPhone 16 and iPhone 16 Plus
A18 chip with 8GB RAM for the entire lineup (with Pro models having a more powerful variant)
Larger 6.3-inch and 6.9-inch displays on the iPhone 16 Pro and 16 Pro Max;
Wi-Fi 7 for the 16 Pro models
Periscope lens for 5x zoom on the smaller iPhone 16 Pro
New 48 megapixel ultrawide lens for the 16 Pro models
New button for camera controls on iPhone 16 Pro and Pro Max
Although the analyst believes that Apple Intelligence will likely convince some people to upgrade their phones later this year (since the AI features currently require an iPhone 15 Pro), this won’t be enough for strong sales growth.
iPhone 17 to help Apple boost sales
But while the iPhone 16 doesn’t seem to be an exciting upgrade, next year’s iPhones might be able to boost sales again. That’s because, according to Pu, the iPhone 17 lineup will bring more significant upgrades. This includes:
Upgraded front-facing camera with 24 megapixel sensor for the entire lineup
New 48 megapixel periscope lens for even better optical zoom on the iPhone 17 Pro models
Narrower Dynamic Island at least on the iPhone 17 Pro Max
12GB RAM for the 17 Pro models
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How are we already ragging on the new iPhone that hasn't even been announced? "But while the iPhone 16 doesn’t seem to be an exciting upgrade..." Faster processor, larger screen, improved camera and new external camera controls sounds like plenty to be excited about (and that's if you have a 15 Pro Max... if you have anything else, there are bigger improvements with the action button, periscope lens, ability to use AI features, etc).
Yeah, the 17 sounds great, but the 16 seems like a phenomenal upgrade to anyone with a 12-14 or non-pro max 15.
There are also two other aspects that, according to Jeff Pu, will help Apple boost iPhone sales in 2025 and 2026.
First, the analyst notes that iPhone 12 owners will soon want to replace their phone. The iPhone 12 was considered a supercycle due to major upgrades such as a new design, 5G and MagSafe. Research shows that most users keep their iPhones for up to 3 years before buying a new one – and as the iPhone 12 starts to show signs of its age, owners of this model will likely want to upgrade next year.
There’s also the rumored iPhone 17 Slim, or iPhone 17 Air – a brand new iPhone model that will replace the iPhone 17 Plus and sit between the base model and the iPhone 17 Pro. This new iPhone 17 model is expected to feature a new, much slimmer design. Jeff Pu believes that there will be a lot of people interested in buying an iPhone 17 Slim because of the novelty factor.
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So we would expect the iPhone 17 line to be announced on or around September 9, 2025. Here's when the most recent models were released: iPhone 15: September 12, 2023. iPhone 14: Sepember 7, 2022.
Apple's iPhone 17 Slim, set for 2025, focuses on aesthetics with a major redesign, the first since 2017. The iPhone 17 will feature a ProMotion display, a titanium-aluminum alloy frame, and a universal USB-C port. Speculated price ranges from $899 to $1,299, with the release expected in September 2025.
As September draws ever closer, we in turn get closer to the expected launch date of the rumored iPhone 16. As sure as night follows day, a next-generation iPhone will almost certainly arrive in the latter part of 2024.
Apple is set to unveil the iPhone 16 series next month. The iPhone 16 and iPhone 16 Plus will reportedly feature a 48MP primary camera, improved ultra-wide angle lens, and macro photography support. The launch event is expected on September 10, with sales starting September 20.
The iPhone 17 Slim may have a 6.6-inch screen, which would make it slightly smaller than the iPhone Plus and iPhone Pro Max, according to the analyst Pu and Kuo.
While many speculated we'd see one next year, inclusive us last month, the best betting is that we now won't see a foldable iPhone until 2026 with the iPhone 18 series .
Apple's rumored slimmer iPhone 17, previously referred to as the iPhone 17 "Slim," could be positioned as an iPhone "Air" to boost sales, according to Bloomberg's Mark Gurman. There has been uncertainty in recent months about the intention of the so-called iPhone 17 "Slim" and its rumored position in the lineup.
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Currently, our pick for the best iPhone of 2024 overall is the iPhone 15 Pro Max, thanks to its vivid-looking display, 5x zoom camera, and Action button for easier app access. Should you prefer a smaller, easy-to-handle form factor, consider the iPhone 15 Pro.
The iPhone 15 Pro Max is the best iPhone you can buy, sporting the biggest screen, most powerful chipset and best cameras. You'll also appreciate the epic battery life for this model — along with its 5x zoom camera that gets you closer than ever before.
But if rumors are true, the iPhone 16 and iPhone 16 Pro will each get a number of significant updates from new power-efficient displays and larger screens to better zoom lenses and the inclusion of an action button for all 2024 iPhone models.
The devices were announced on September 12, 2023, during the Apple Event at Apple Park in Cupertino, California alongside the higher-priced iPhone 15 Pro and 15 Pro Max. Pre-orders began on September 15, 2023, and the devices were made available on September 22, 2023.
White or silver. All of the sources that mentioned black have also mentioned a white iPhone 16 Pro and Pro Max, though Ming-Chi Kuo adds that it might instead be silver. That said, a leaked photo of iPhone 16 Pro Max dummy units (which you can see further up) shows a distinctly white shade.
You can usually find him reading and drinking coffee or watching a TV series with his wife and their dog. Apple released iOS 17.3 on Jan.22, and the update introduced new features like Stolen Device Protection and collaborative playlists to iPhone users.
The devices were announced on September 12, 2023, during the Apple Event at Apple Park in Cupertino, California alongside the higher-priced iPhone 15 Pro and 15 Pro Max. Pre-orders began on September 15, 2023, and the devices were made available on September 22, 2023.
Apple released the fourth public beta of iOS 18 on Aug. 12, more than two months after the company announced the iPhone software at its Worldwide Developers Conference in June.
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